The short version: Copilot Studio publishes to Teams and Microsoft 365 Copilot, SharePoint, WhatsApp, a Demo Website, a Custom Website, a Mobile App, Facebook and a set of Azure Bot Service channels, as at 23 September 2026. Which of those you can actually reach depends on your licence: the Teams plan bundled into some Microsoft 365 subscriptions only reaches Teams and Microsoft 365 Copilot, and every other channel needs the standalone Copilot Studio subscription.
The full channel list
As at 23 September 2026, Microsoft's own publishing documentation lists these channels for a standard-harness agent:
- Teams and Microsoft 365 Copilot, with Entra ID authentication set up automatically
- SharePoint
- Demo Website, auto-generated for internal testing, explicitly not for production use
- Custom Website, your own live site, via an embedded web chat
- Mobile App
- Azure Bot Service channels: Cortana, Slack, Telegram, Twilio, Line, Kik, GroupMe, Direct Line Speech and Email
Agents have Authenticate with Microsoft turned on by default, which is what makes Teams, Power Apps and Microsoft 365 Copilot work with zero manual setup. Which of the three authentication modes each channel actually allows is covered in the authentication options post.
Which licence each channel needs
| Capability | Teams plan (select M365 subscriptions) | Standalone Copilot Studio subscription |
|---|---|---|
| Deploy agents to channels | Teams and Microsoft 365 Copilot only | Any channel Copilot Studio supports |
| Generative orchestration | Not available | Available |
| Premium connectors | Not available | Available |
| Environment types | Dataverse for Teams only | Any environment type |
The Copilot Studio for Teams plan, bundled into select Microsoft 365 subscriptions (it excludes GCC, GCC High, DoD, EDU A1 and SUB SKUs), draws a flat wall rather than a cut-down version of every channel: Teams and Microsoft 365 Copilot are the only two channels it reaches, full stop. A custom website, SharePoint beyond Teams, WhatsApp, Facebook or any Azure Bot Service channel all need the standalone Copilot Studio subscription, regardless of how small the deployment is.
What a custom website embed needs
Publishing to a live website isn't a one-click toggle the way Teams is. It needs an HTML page built around Microsoft's own Web Chat JS bundle, wired to the specific agent's token endpoint, then handed to a web developer to embed on the actual site, internal or external. Microsoft's own instructions have you build and test that page against the auto-generated Demo Website first; the demo site is for teammates and stakeholders to try the agent, and Microsoft states directly that it "isn't intended for production use" and shouldn't be shared with customers. The live Custom Website channel is the same underlying mechanism pointed at your real site instead.
What it means for a firm under 20 staff
A firm under 20 staff building its first internal agent for Teams can stay entirely inside the bundled Teams plan if the Microsoft 365 subscription qualifies, or a standalone subscription used the same way. Either path reaches Teams and Microsoft 365 Copilot with authentication configured automatically. The moment the plan changes, an agent answering customers on the public website, on WhatsApp, or on Facebook instead of staff on Teams, the standalone subscription becomes non-negotiable, because the Teams plan simply cannot reach those channels at any price. What crossing that line costs in Copilot Credits once it's live is worked through in Copilot Studio capacity: what 25,000 messages buys.
Common questions
What channels can a Copilot Studio agent publish to?
Teams and Microsoft 365 Copilot, SharePoint, WhatsApp, a Demo Website, a Custom Website, a Mobile App, Facebook, and a set of Azure Bot Service channels covering Cortana, Slack, Telegram, Twilio, Line, Kik, GroupMe, Direct Line Speech and Email, as at 23 September 2026.
Does the Teams plan in Microsoft 365 reach every channel?
No. The Copilot Studio for Teams plan bundled into select Microsoft 365 subscriptions only publishes to Teams and Microsoft 365 Copilot. Every other channel, including a custom website, needs the standalone Copilot Studio subscription.
What does adding a Copilot Studio agent to a live website need?
An HTML page built around Microsoft's Web Chat JS library and the agent's token endpoint, handed to a web developer to embed on the live site. Test the same setup first on the auto-generated Demo Website, which Microsoft states explicitly isn't intended for production and shouldn't be shared with customers.

Not sure which channel and licence you actually need?
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